Our Company

Founded in 2000, S Factor is a fitness technique that teaches women the language of their bodies through fluid feminine movement. The ultimate revelation of S for any woman, is the awakening and cultivation of her own soulfully sexy feminine genius. When integrated into a woman’s daily life, this feminine power propels a woman forward like rocket fuel, towards whatever desire she wants to attain. All of this just from enlivening the feminine body through movement? Yes.


Originally recognized as the first and only pole dancing and striptease workout in the world, Sheila Kelley's S Factor single handedly introduced the industry of "sexy fitness" to the world stage. Since then, S Factor has evolved into a highly unique, feminine empowerment fitness brand that offers books, DVDs, retreats, workshops, fitness and journey classes at studios throughout the nation.



Infused with yoga, ballet, Pilates, striptease and pole dancing, the S Factor Workout is a copyrighted sequence of movements. And S Factor holds court in the realm of true feminine empowerment of the body, mind, heart and soul, through its signature Original Series Journey. Become an exclusive member of Sheila Kelley S Factor today.


S Factor has been featured on Oprah, The Martha Stewart Show, The Ellen DeGeneres Show, 20/20, 48 Hours, The View, Late Night With Conan O'Brien and The Tonight Show with Jay Leno, as well as in magazines including US Weekly, People and In Touch. S Factor is available exclusively in its licensed studios located in Los Angeles, New York, Chicago, Houston, San Francisco, Encino and Costa Mesa; and at its premier weekend retreats across the globe. DVDs and books extend S Factor to homes around the world.


Full and mini press reel.